D10 DOZER CARDBOARD MODEL DRIVERS
D10 DOZER CARDBOARD MODEL FULL

By remanufacturing them in quantity, we can let dealers offer users a top-quality engine that's less expensive. … If that's not enough to cause rejoicing at roadside truck stops, they can trade for less than two-thirds the price of a new engine.' Wes explained, 'Until this year, these engines were overhauled by Caterpillar dealers and by some independent rebuilders. 'This is Bettendorf’s story,' said Wes, 'from grimy old to sparkling new engines.' 'If that's not enough to cause rejoicing at roadside truck stops,' Bracken said, 'they can trade for less than two-thirds the price of a new engine.' By remanufacturing them in quantity, we can let dealers offer users a top-quality engine that's less expensive.

'Until this year,' explained Wes Bracken, 'these engines were overhauled by Caterpillar dealers and by some independent rebuilders.

D10 DOZER CARDBOARD MODEL DRIVERS

In 1973, it was said there was a sign outside Caterpillar’s first remanufacturing facility in Bettendorf, Iowa, that read, 'Bring us your tired, your broken … and we'll make it purr again.' The sign referred to a Cat® diesel engine … originally the kind truck drivers push hard for 120,000 miles or so, yank out and buy another.īut starting in 1973 – thanks to an innovative idea by former Caterpillar Parts Distribution people such as Wes Bracken – it was no longer necessary for owners to buy a brand-new Cat 1100 or 3100 Series Engine for replacement. Caterpillar began to remanufacture used engines at the former noncurrent parts facility in Bettendorf. Meet Wes Bracken and the Bettendorf Team - The Innovator Morgan is named Chairman of the Board.Ĭaterpillar discontinues the use of its “Hi-Way Yellow” paint color and implements a new color – “Caterpillar Yellow.” Naumann is named Chairman of the Board.Ĭaterpillar introduces the D10 Track-Type Tractor. The first Caterpillar remanufacturing plant begins production in Bettendorf, Iowa. for the first time.Ĭaterpillar introduces its first hydraulic excavator – the 225. 1970Ĭaterpillar sales outside of the U.S. Today, it’s standard on medium and large Cat track-type tractors.īut, the D10 wasn’t Caterpillar’s only headline in the 1970s. Another major introduction of the decade was our first hydraulic excavator – the 225 – in 1972. More firsts for the decade? The first Caterpillar remanufacturing plant began production in Bettendorf, Iowa – the beginning of a significant sustainability effort that continues today. The new D10 had another feature that represented the best of engineering: a new, innovative triangular-track elevated sprocket system. It revolutionized the earthmoving industry. The elevated sprocket allows machines to work harder and last longer while providing a much smoother operator ride. Pilot models were built at the East Peoria Plant, and the final product was eventually announced to the world on September 13, 1977. More of that story here. Prototype testing started in 1973 at the Peoria and Arizona Proving Grounds.

The revolutionary new dozer represented the best efforts of hundreds of Caterpillar people and six years of work. Research and development began in 1971.

D10 DOZER CARDBOARD MODEL FULL

But even more impressive was what they couldn’t see: The mighty machine featured new design concepts that made it a full 50% more productive than its predecessor, the Cat D9. Spectators who came stood in awe of the new Cat® D10, the largest, most modern and most powerful tractor in the world. In the summer of 1977, word was spreading among the citizens of Montana that the world’s largest track-type tractor was being tested in the western part of the state. For Caterpillar, the 1970s represented an era of surpassing expectations – more powerful machines, new sustainability efforts and an industry-changing invention. The team’s efforts were global and ground-breaking. Take a look back at this incredible decade …

D10 dozer cardboard model